Mobile phone penetration in Bulgaria is about 150%. In terms of this indicator, the market has reached its saturation point. For the last few years, a rapid change in the mobile phone use and the data tariff plans activations is observed. There is an increase in the number of smart phones and devices. According to the information provided by the Bulgarian mobile operators, currently there are more than a million and a half smart devices in use which operate with one of the following operating systems: iOS, Android or Windows Mobile. It is expected that by the end of 2014 the number of working smart devices will exceed to 2 million.
The latest market researches show that, the smart device users belong to the most dynamic part of the population: young and middle-aged people with higher purchasing power compared to the average of the country. Along with the rich opportunities of the applications, this explains the customer's interest to the application development.
The era of mobile applications continues at full speed powered by the vigorous growth of smart devices during 2012 and 2013. Numbers show that in 2012 more apps were downloaded than the previous 5 years all together. In 2013, eight mobile apps were used per day by the average user. The world’s tendency and forecast for 2014 is 83 billion downloads of free apps.
In order to meet the growing demand for applications, Voicecom established a special department for application development. The department consists of highly qualified designers and developers, specialized in user interface for mobile devices, who would gladly help you with your ideas concerning the mobile applications. Being part of the modern and fashion flow in Bulgaria is no longer enough – keep up with the innovations worldwide.